Who is The Yellow Mirror?
Hi! We are Sofya and Caleb – a young and energetic, Philadelphia-based couple living our best lives. We are partners in every sense of the word and translate our shared passions into positive life and business experiences for ourselves and our clients. With backgrounds in design, account management and hospitality, we’re now focused on providing unforgettable photo booth entertainment and aim to exceed our clients’ expectations every chance we get.
When did you first realize your interest in having a photo booth and what has been your journey since then?
We’ve always adored the event scene in our hometown and knew that we wanted to add to the fun with an experience and offering that people have never seen before. Confident in our abilities and determination, we looked for opportunities that would put us on the cutting edge of technology while allowing us to engage with our clients in a meaningful way. We love interacting with so many amazing new people on a personal level and to see them fall in love with our Mirror Booth has been super encouraging and rewarding. We’ve grown to a point where we’re now creating exciting industry partnerships that will allow our business model as well as our design customizations to, really, take the next step. We’re on a path to becoming the premier photo booth entertainment offering in the area and can’t wait to show you why.
How would you describe The Yellow Mirror and what makes it unique?
At The Yellow Mirror, we love our clients and give extra attention to the smallest of details (so you don’t have to!). We approach every event with fresh ideas and open hearts, working closely with you or your event planner to customize the entire experience by embracing and complementing your event’s style, theme or branding.
This highly personalized approach along with the cutting edge, open-air Mirror booth is what truly separates us from the rest. Our Mirror’s sleek, modern design, user-friendly interface and high-quality prints elevate the traditional photo booth experience to the next level. Not to mention your guests will love seeing a reflection of themselves in a full-length, 5-ft mirror,
looking fab in every shot! This isn’t an ipad sitting a jazzed-up stand: our Mirror Booth is likely the largest touchscreen you’ve ever seen!
What is the process like for couples who want to book you for their wedding?
Wedding planning is a stressful affair, so it’s our priority to make things simple and fun for our couples. Our website and Instagram are two great places to get to know The Yellow Mirror before getting in touch. Once ready to chat, we are available via email, phone, text or in-person to share any additional details and answer questions. Upon signing of the contract, we issue a digital invoice for the deposit which is super easy to pay with a credit or debit card right from your device or mail us a check for those who prefer more traditional payment methods. We also accept cash and Venmo – see, we really do make things easy! And that’s it. We won’t bother you until about seven weeks before your wedding when the actual fun starts and we begin working on print designs, backdrops and other elements of the Mirror booth for your wedding.
What do you love most about actually running the booth at a wedding?
Weddings are by far our favorite events because of their loving and happy energy – they keep us inspired and mentally energized for weeks. It’s a feeling we can’t quite describe in words, but it makes our insides fuzzy with all the feelz, if that makes sense.
Not to mention, we get to be the ones capturing people’s most sincere smiles and laughter when they put on our props and strike a pose – the whole experience is just so gratifying to us. Especially when couples themselves spend some quality time with the Mirror taking tons of photos with their guests. That’s truly our favorite – it means we’re doing the job we were hired to do and are doing it well.
Besides weddings, what other kind of events do you do?
The Mirror is perfect for any and all occasions! From toddlers to octogenarians, everyone loves the giant touchscreen, its intuitive features and the super high-quality prints. We help bring the fun to corporate events, birthday celebrations, graduation parties, school events such as dances and alumni gatherings, festivals, fundraisers, and more!
Another really exciting part of our business is the marketing activation work we do with companies that want to interact with consumers and raise awareness for their brands. Our Mirror is an incredible way of attracting and engaging the crowd with the easiest lead capture ever – turns out, when you offer people a picture of themselves, they really don’t think twice about sharing their emails.
What other locations do you cover in addition to Philadelphia?
We really want to come to your event so we’ll travel any reasonable distance so long as we can make it home safely that night. Ask and we’ll let you know whether or not we can accommodate!